Wella Eimi Bold Move


Wella Professionals EIMI Bold Move creates strikingly textured hair whatever the length or type.

With a hold level of 2, EIMI Bold Move provides endless exciting styling opportunities, from sleek and smooth to choppy and layered; this incredible styling paste is perfect for those who want to make a statement. With a lightweight and soft texture, this hair necessity allows for full creative control, movement and re-shaping. EIMI Bold Move works particularly well with layered hair to create body and ruffled layers, guaranteeing that an effortless style can always be achieved. Tousle the tresses and define the style with this flawless styling paste.

Tip: This replaces the discontinued Wella Professionals Bold Move Matte Styling Paste.